Cold Brew Coffee: The Good, The Bad, and The Ugly

Cold brew coffee is becoming a thing nowadays. Everyone wants to try it and a lot of people are raving about it. You know you are being left behind if you have yet to try it. If you have tried it, there is no doubt you would want to share the good word. There are pros and cons to this drink just like every other drink you know.

The Good – Easy to Make

It is pretty easy to make a cold brew as it won’t even take that long to do it. All it takes is having the right materials and you know what you are supposed to do with it. The best thing to buy would be a cold brew maker and the ingredients would be coffee beans and water. Later on, you will get used to it and you will be able to make it in batches.

The Bad – Addictive

It is possible you are going to forget about all the other coffee products when you try the cold brew. You can’t blame yourself for doing that because it is that good. Before you know it, you drank a lot already. There will be times when you find yourself craving for it so much that you will take time out from work just to get to the nearest coffee shop. There is nothing wrong with that if it makes you happy. However, too much of something is pretty bad for your health.

The Ugly – Contains Lots of Caffeine

Caffeine can do so many things to different people. One thing it will do is make you hyper. That is not so bad but you will be so active that you may do things you are going to regret later on. If it is productive things you do, then it won’t be so bad. The truth is it could also halt you from sleeping and you may not sleep the right number of hours. You may want to avoid cold brew during night time as it would be better to drink it during the morning so you will have tons of energy during the day.

In conclusion, you better know what you are getting yourself into when you try the cold brew. It is pretty similar to iced coffee but the taste is far from it. It would be better to opt for the plant-based option so that you won’t be supporting the harmful treatment of cows. Also, better take note of the expiry date. The last thing you would want to happen is for you to have a tummy ache after taking it. The expiry date is put in different parts of the bottle and it could even be put under it. You know you would not want to miss that as it could be an error on your part if you drank it when it is already expired. If it contains dairy products, it is not going to last long so drink it while it is still freshly made.

5 Ways a Live Guitar Player Can Brighten Your Cafe

The sound of music brings people together like nothing else can. Don’t let your cafe miss out on all the benefits that a live guitar player can bring with them. Here are the top five reasons you should consider inviting a guitar player to your cafe, and how it benefits your business.

Create an Uplifting Atmoshpere

One of the most important things to keep in mind while looking booking a live guitarist is why do people come to your cafe. Some patrons may stop by to have a relaxing cup of tea or coffee. Others may come in to study or work. Others may be looking for a motivating atmosphere to help unwind. A live guitarist is the perfect choice to please all these crowds since they create a perfect combination of stimulation, relaxation, or uplifting jams.

A Guitarist Draws in More Customers

Hiring a guitarist to play for the evening could draw in customers who may never have thought to stop by your cafe before. Most guitarists won’t hesitate to tell their friends that they’ll be playing your cafe. For you, this means a new set of customers that will be stopping by. You could even draw in some extra customers with a raffle or a giveaway – perhaps a beginner’s electric guitar would be best. You could even have the guitarist play the guitar throughout the evening before handing it off to the lucky customer. Secondly, many people who pass by your cafe on the street will hear your musician of the night. This entices them to come on in, buy a drink, and listen.

Create a Social Vibe

Music brings people together, no matter where it’s being played. You’ve probably seen scores of customers come in, order their favorite drink, and then focus on their smart phones or tablets. Hiring a live guitarist brings their focus back to the here and now. While a classical guitarist may create a relaxing vibe, a more upbeat musician may encourage people to become part of the show with dancing, singing or clapping. Creating a social vibe through music makes your cafe the place to be.

Entice Customers to Stay Longer

It’s no secret that customers that are having a good time will stay longer, and they’ll order more food or drinks. No matter what your cafe serves, customers who are into the music will want to stay, which means they’ll return to your register more and more during the show. This is also true of larger groups as well who may stay to socialize together. Inviting a live guitarist to your cafe allows you to grow some extra revenue as well as your customer base.

Increase Staff Morale

Cafes may not seem like challenging places to work, but a live musician can help improve your staff’s morale. Rather than having to work at the same pace each night, a live guitarist can help put an extra skip in your staff’s step. They may get into the music while preparing orders. This boosts customer relations, as staff will be happier and much more engaged with their customers. Plus, having a soundtrack for the night will help the night go by a little bit quicker.

Hiring a live guitarist to play at your cafe can be a positive addition to your events calendar. While some customers may be turned off by live music, especially if they’re looking for a quiet place to work or study, many others will appreciate hearing unique music and having a great time.